Yeah the first time I heard the ad it confused the fuck out of me, like my soul had been violated.
Then I started to think it was a teaser ad, I thought today it was becoming more coherent but that could just be me getting used to the ad and starting to understand it. I could make out most of it except the yelling part at the end which is apparently 'now I get to die in Iraq'.
Who is responsible? What is its purpose?
The other day, instead of Mark reading copy for an ad like he usually does, he launched into 'The Road not Taken' by Robert Frost. There was no context or commentary, he just read the poem and then immediately Ian brought up a topic as if it didn't even happen.
It's like somebody is buying ad space and filling it with lunacy to mess with us.